Philadelphia Union today announced their promotional schedule and title partner nights for the 2024 MLS regular season. Throughout the season, the Union will organize 13 theme nights that highlight special activations dedicated to fans and everyday heroes.
These events will include fan-favorites like Hispanic Heritage Night, Kid’s Day, Kick Childhood Cancer, and Fan Appreciation Night. Additionally, the Union will host a new theme night, Esports Night, providing a unique gameday experience that will entice gamers as the club celebrates gaming culture. The club will kick off their promotional schedule with U-Serve Night on March 9 vs. Seattle and will conclude their season with the annual Fan Appreciation Night, U Thank U, on October 19 vs. Cincinnati.
Highlights of a few the Union’s 2024 Theme Nights include
- U-Serve Night (March 9 vs. Seattle, presented by Bimbo Bakeries USA) – Recognizing standout U-Serve members, highlighting volunteer opportunities, and featuring an act of service fans can take part in.
- Kids Day (March 30 vs. Minnesota) – Celebrating local youth fans with special experiences and prizes.
- Greener Goals Night (April 27 vs. Real Salt Lake, presented by Subaru of America) – In partnership with Subaru of America, Inc., the Union are once again collaborating with One Tree Planted to plant 25 trees for every Union goal scored during the 2024 season. In celebration of Earth Day, match night will feature recognition of the club’s green initiatives, most notably Subaru Park’s Zero Landfill program.
- Esports Night (May 29 vs. Toronto, presented by Malamut Law) – A night for gaming enthusiasts to participate in various gaming events in the Subaru Esports Hub with chances to win prizes and an opportunity to meet and play against the Union’s eMLS pro ThiagoCapo12.
- Alumni/15th Anniversary (June 1 vs. Montreal, presented by Primepoint) – Former Philadelphia Union players will make a return to Subaru Park, offering fans the exciting opportunity to connect with their beloved past stars. The Union will pay tribute to these alumni through engaging pre-game and in-game events, celebrating their contributions to the team. Additionally, The Union will also be celebrating their 15th season in the MLS.
- Unity Night (June 15 vs. Miami, presented by WSFS Bank) – Commemorating the diverse culture and heritage of our fanbase and local community.
- Pride Night (June 22 vs. Charlotte, presented by Subaru of America) – Celebrating #SoccerForAll and inclusivity.
- Military Appreciation Night (July 20 vs. Nashville) – Honoring the armed forces with pregame ceremonies featuring military personnel.
- Kick Childhood Cancer/Phang’s Birthday (September 22 vs. D.C. United, presented by Widener University) – Honoring and celebrating the brave children battling pediatric cancer by recognizing them in-game with special activations. A celebration for everyone’s favorite mascot.
- Hispanic Heritage Night (September 28 vs. Atlanta, presented by Bimbo Bakeries USA) – Celebrating Hispanic Heritage Month with in-game activations featuring Hispanic music, food, and culture.
- Fan Appreciation Night (October 19 vs. Cincinnati, presented by Independence Blue Cross) – Wrapping up the regular season with the annual U Thank U Night. Fans will enjoy specials on concession prices, discounts in the Union Shop, and special game experiences.
All Union matches will be available through MLS Season Pass on the Apple TV app.
Please see below for an outline of the Union’s 2024 promotional schedule and title partner nights and click here for more information.
Date | Opponent | Time (ET) | Theme Night | Title Partner | Broadcast |
Sat., Feb. 24 | Chicago | 7:30 PM | Home Opener | MLS Season Pass on Apple TV | |
Sat., Mar. 9 | Seattle | 7:30 PM | U-Serve Night | Bimbo Bakeries USA | MLS Season Pass on Apple TV |
Sat, Mar. 30 | Minnesota | 2:00 PM | Kids Day | MLS Season Pass on Apple TV | |
Sat., Apr. 27 | Real Salt Lake | 7:30 PM | Greener Goals | Subaru of America | MLS Season Pass on Apple TV |
Sat., May 11 | Orlando City | 7:30 PM | Foundation Night | MLS Season Pass on Apple TV | |
Wed., May 15 | NYCFC | 7:30 PM | Language Services Associates | MLS Season Pass on Apple TV | |
Wed., May 29 | Toronto | 7:30 PM | Esports Night | Malamut Law | MLS Season Pass on Apple TV |
Sat., June 1 | Montreal | 7:30 PM | Alumni/15th Anniversary | Primepoint | MLS Season Pass on Apple TV |
Sat., June 15 | Inter Miami | 7:30 PM | Unity Night | WSFS Bank | MLS Season Pass on Apple TV |
Sat., June 22 | Charlotte | 7:30 PM | Pride Night | Subaru of America | MLS Season Pass on Apple TV |
Sat., July 6 | New York Red Bull | 7:30 PM | Rivalry Night | Green Mountain Energy | MLS Season Pass on Apple TV |
Wed., July 17 | New England | 7:30 PM | Coors Light | MLS Season Pass on Apple TV | |
Sat., July 20 | Nashville | 7:30 PM | Military Appreciation | MLS Season Pass on Apple TV | |
Sat., Aug. 24 | Columbus | 7:30 PM | Patron Tequila | MLS Season Pass on Apple TV | |
Sat., Sept. 22 | D.C. United | 6:00 PM | KCC/Phang's Birthday | Widener University | MLS Season Pass on Apple TV |
Sat., Sept. 28 | Atlanta | 7:30 PM | Hispanic Heritage Night | Bimbo Bakeries USA | MLS Season Pass on Apple TV |
Sat., Oct. 19 | Cincinnati | 6:00 PM | Fan Appreciation Night | Independence Blue Cross | MLS Season Pass on Apple TV |